Mention
the dimension of business environment applicable in following situations:
Situation
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Name
of environment
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1. The health-and-fitness trend has become popular among large
number of urban dwellers. This has created a demand for products like organic
food, diet soft drinks, gyms, bottled (mineral) water and food supplements.
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2. The celebration of Diwali, Id, Christmas, and Guru Parv in
India provides significant financial opportunities for greetings card
companies, sweets or confectionery manufacturers, tailoring outlets and much
other related business.
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3. This health-and-fitness trend has harmed business in other industries like
dairy processing, tobacco and liquor.
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4. Even after opening up of our economy in 1991, foreign
companies found it extremely difficult to cut through the bureaucratic red
tape to get permits for doing business in India. Sometimes, it took months to
process even their application for the purpose. As a result these companies
were discouraged from investing in our country.
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5. The celebration of Diwali, Id, Christmas, and Guru Parv in
India provides significant financial opportunities for greetings card
companies, sweets or confectionery manufacturers, tailoring outlets and much
other related business.
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6. The advertisement of alcoholic beverages is prohibited.
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7. Money supply in the economy
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8. Advertisements, including packets of cigarettes carry the
statutory warning ‘Cigarette smoking is injurious to health’.
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9. The Constitution of the country
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10. Advertisements of baby food must necessarily inform the
potential buyer that mother’s milk is the best. All these regulations are
required to be followed by advertisers.
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11. Consumer Protection Act
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12. Government provides subsidy in the production of cotton
garments.
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13. Composition of family
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14. Customer income is rising. People have developed a taste for
better quality products even though they may have to pay more. The aspiration
levels have increased.
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15. Airline
companies have Internet and World Wide Web pages where customers can look for
flight times, destinations and fares and book their tickets online.
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16. The government has also liberalised its economic policies in
this regard and permitted even cent percent foreign direct investment in some
sectors of retailing.
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17. A rise in the disposable
income of people due to increase in the
gross domestic product of a country creates increasing demand for
products.
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18.
Vicks Vaporub is a
popular pain balm. If it is used as a mosquito repellant in some tropical
areas due to sheer ignorance, the adverse effects can be very severe.
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19.
The slogan of Pepsi Cola
“come alive” in some languages is translated as “come out of the grave”.
Therefore due to this slogan, the product failed to pick up.
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20.
Demand to reserve jobs
for minorities and women.
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21. It has
become possible to book railway tickets through Internet from home, office
etc..
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22.
Equal pay to men and
women for equal work performed.
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23. High
inflation rates generally result in constraints on business enterprises as
they increase the various costs of business such as the purchase of raw
materials or machinery and payment of wages and salaries
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24.
When there is an
increase in income of middle class families, there is a continuous demand for
various consumer goods and they also influence investment in the corporate
sector.
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25.
Improvement and
innovations which provide new ways of producing goods and services and new
methods and techniques of operating a business.
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26. Banking sector reforms have led to easier credit terms and
better services.
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27. It is common
now to see CD-ROM’s, computerised information
kiosks, and Internet/ World Wide Web multimedia pages highlighting the
virtues of products.
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28. In case of construction companies and automobile
manufacturers, low longer-term rates are beneficial because they result in
increased spending by consumers for buying homes and cars on borrowed money.
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29. The government in Hyderabad is taking keen interest in
boosting IT industry as a result the state is most commonly known as
Cyberabad instead of Hyderabad
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30. Presence of in women in workforce effected fashion,
electronics, cosmetic and food industry
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